I picked up this cookbook at Costco the other day. I heard about it from a friend who saw Jessica Seinfield on Oprah talking about it. The deception is that the recipes have added vegetable & fruit purees "hidden" in them as a way of getting more fruits and vegetables into your children and just making food healthier overall. Althought the concept in not new, I do love the retro look & feel of this cookbook and most of the recipes are very easy & straightforward....so easy that Hunter could easily tackle many of them on her own. We made the macaroni & cheese recipe together for dinner the other night. It was fun cooking together and the meal was ready in about 20 minutes as promised. What I enjoy most of all is that this cookbook is so fun to look thru and very inspiring to cook from....all natural ingredients. Love that!